The Blame For Marineland Rests With A Public That Flocks There – In Droves

By Dan Wilson

“You can judge a nation, and it’s moral progress, by the way it treats its animals.” – Mohandas K. Gandhi

Ever since the St. Catharines Standard wrote a story about Baby Jane, a captive pilot whale with “suicidal tendencies” back in 1967, critics and animal rights advocates have been trying to dispel the myth that “Everyone Loves Marineland”.

An orca – popularly known as a ‘killer whaie’ – in captivity at Marineland. Photo by Dan Wilson

Baby Jane would apparently charge head-on into the metal bars of her holding tank, and then smash into the walls of it, “with blood gushing from a gash in her head,” writhing “wildly about” and trying to throw herself out of the water.

The paper had also reported that she’d been inactive since she “arrived” at Marineland (read: forcibly captured and put on display) and performers who swam with her regularly would swear she was crying.

A sad story. What’s even sadder is that, almost 50 years later, we still have places that keep animals captive for our amusement.

If anything, the Inside Marineland expose by the Toronto Star shows that the more things change the more they stay the same. Every few years or so, some news outlet raises the issue about keeping wild animals in captivity – this isn’t the first time the public has been told that animals are suffering at Marineland – and they usually conclude that there should be regulations in place to make sure the animals don’t suffer needlessly during their incarceration, and that monitoring by some independent watchdog group could ensure that the animals’ basic needs are met.

A lot of talk, but then things go on as they always have and the whales, dolphins, sea lions, deer, bears and other animals suffer and waste away as they always have in places such as these. And this little song and dance routine between the media, animal welfare groups and politicians has been going on for nearly six decades.

Concerns vary year to year, from tuberculosis outbreaks to bear escapes, from deer attacks to an increase in marine mammal fatalities (over 40 whales have died at the Niagara Falls marine park since it first opened). Now it’s water quality.

But ask yourself this: What if the water quality was good? What if the seals’ eyes weren’t being burned out of their sockets by chemically-treated water? Would everything be okay then? Does clean water justify captivity? – captivity, n., the state or period of being held, imprisoned, enslaved, or confined; servitude or bondage; imprisonment. – Webster’s Dictionary

For some, myself included, the answer is no. And I think this is where the story fell flat with me. Exploitation, imprisonment and slavery of other animals can never be justified. We put criminals behind bars because they pose a danger to society and because they infringe on our rights and freedoms. We imprison them not only because they threaten our security, but because we feel they need to be punished for their crimes.

So what crimes exactly have these animals committed? What heinous acts are they guilty of? If anything, their crime is that they’re smart enough to be trained to do what we want them to do, but not smart enough to hide that fact. And so we take away THEIR freedom.

They’re captured – torn from their families and forcibly removed from their homes – or bred in captivity to live out the rest of their short lives (confinement significantly reduces both the quality and length of life in marine mammals) in artificial, sterile, featureless pools, made to perform for humans who get to be with their families, and go back to their homes when they tire of watching the animals “battle the Black Knight”, do water ballet or some other ridiculous and degrading circus trick.

The animals that don’t die during the capture or transportation to the marine park often go insane or become sick and die shortly after. Stress from captivity, as well as the young being separated from their mothers, leads to health problems, stereotypical behaviours, aggression towards other animals – including their human trainers – and death. 

 Their echolocation – sound waves they use to navigate through the water – hits the walls of their tank and bounces back in a meaningless jumble of noise. A former dolphin trainer described “the concrete tanks to the acoustical dolphin are what a blinding house of mirrors would be to us.”

 This isn’t new information. Animal activists, former trainers, ex-employees and marine biologists have been saying this for years. They’ve protested, they’ve petitioned, and they’ve tried to educate the public any way they can.

Bears being tossed marshmallows by park visitors at Marineland. Many people once complained about the condition of these bears, some of them showing visible cuts from fights over food, yet there is no record of humane society officials ever laying charges. A file photo from Dan Wilson.

 And what has the public’s response been? It’s been to go to Marineland, in droves, year after year after year, to see the whales, dolphins and other marine mammals splash about, jump through hoops and clown around. Sure, they might feed the sad-looking bears, deer and bison on the way out, because they feel so sorry for them, but they’re supporting cruelty and suffering nonetheless. 

So the blame cannot fall entirely on Marineland. A naïve and indifferent public (or worse, a willingness to be naïve) is what shysters like John Holer count on. And up until now anyway, he’s been laughing all the way to the bank, along with the blessings of city councilors and the support of the police department. 

Are we that heartless, are we so uncaring about the suffering of other animals, that we can hide our collective heads in the sand for so long? Of the myriad ways that we can entertain ourselves, and the countless venues we can visit to be entertained, why do we still go to places like Marineland? Do we really need to suck the life out of these animals just to make our own lives more enjoyable? Are we vampires? 

One of the most common retorts I used to hear from park visitors while I stood leafleting outside Marineland years ago, was that if this place was as bad as I said it was, the police, the government or the humane society would have shut it down years ago. Naïve indeed! 

The truth is, the law only criminalizes “unnecessary” suffering, and one can always argue that any kind of suffering is necessary (torturing primates, cats or dogs to find a cure for cancer would qualify as necessary suffering for a lot of people, as well as the “necessity” to see a whale kiss a little girl under the guise of “education”) and since these animals can’t tell us they’re suffering (although they do show it), we tend to look the other way and comfort ourselves with the delusion that the animals are happy. 

The other problem is that animals are still considered property under the law. That means we can do whatever we want with them, to them, as long as they aren’t someone else’s property. And even then, cruel and abusive treatment is only illegal if you do it to certain kinds of animals – think of what the cow goes through before her throat is slit – and emotional or mental suffering, like making a whale live his life in an oversized bathtub, or forcing solitary animals like bears to live with dozens of other ones, is rarely seen as abusive.

“All our facilities are legal,” John Holer was quoted as saying in The Star. And he’s right (although Marineland has been busted in the past for bringing animals into the country illegally, and pleaded guilty to 44 counts under the Environmental Protection Act for running an illegal garbage dump in 1984), what he’s doing is perfectly legal.

So the question needs to be: Should it be legal? Is it right? Places like Marineland, African Lion Safari and Zooz (!), make their money off the suffering, exploitation and enslavement of other animals. Because we (humans) think that we’re the masters of the universe, we figure it’s our “right” to play god with the rest of creation (how has that worked out so far?). Whales, walruses and sea lions are no more suited to live in concrete tanks than deer and bears are suited to live in treeless paddocks. It’s unnatural, it’s cruel, and it needs to be abolished. 

I applaud the Toronto Star for having the courage to tackle this issue, but will anything change because of this story? Will attendance take a nose-dive at Marineland? Will our politicians and lawmakers finally wake up? To quote David Suzuki – who once called Marineland a thug and would love to see it shut down once and for all – I’m hopeful, but not optimistic. As long as good people continue to let evil triumph, to paraphrase Edmund Burke, nothing will change. 

Because next week or next month or next year, when little Johnny wants to go see the whales with his class, or when the company holds its summer picnic at the marine park, we’ll conveniently forget about all this, or convince ourselves that Marineland has cleaned up its act, along with its water, and that everything is okay.

Until we change the way we look at other animals, until we extend our circle of compassion to INCLUDE the animals, their suffering will continue. 

Dan Wilson is a Niagara resident and a veteran animal activist who spent many years attempting to raise awareness about the condition of animals at Marineland. In NAL’s view, Dan Wilson is one of the most thoughtful and knowledgeable critics of Marineland around.

(Niagara At Large invites our readers to comment on this post. Please remember that NAL only posts comments by individuals who also share their first and last names. Anonymous comments will not be posted.)

14 responses to “The Blame For Marineland Rests With A Public That Flocks There – In Droves

  1. I went to this dump back when dinosaurs roamed the earth and I was young and stupid. That was enough! Tiny little tanks and intelligent animals jumping through hoops. The deer looked sick like they had mange and were being fed disgusting stuff by patrons. I would NEVER go back. I knew someone who worked there in the 70’s and hated Holer and the abuse of the animals. I know someone who quit recently due to workplace related illnesses from the unsanitary conditions, heartbreak for the animals and dissatisfaction with the employers. Just what does it take to get this dump shut down? I guess NF wouldn’t like to see it go because it’s a cash cow. I would definitely discourage anyone from going there. I hope the animals are rescued and sent to decent facilities to live out their sad lives.
    I think the only time wild animals should be captive is for rehabilitation or to help sustain an endangered population.
    Kids should be taught in school about animal care and the horrors of abuse. That is where they should learn about animals and their value and feelings, not by seeing them jump up for fish in the equivalent of a cesspool.
    Maybe the most recent and largest whistleblowing episode thus far will finally get some new government regulations against animal abuse. There should be long prison terms, tremendous fines and prohibition from EVER owning animals for abusers in places like this and for private “pets”.

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  2. Very well Said … .
    I cannot understand the staff (at Marineland) that put up with this man every day they work there, because on the whole he doesn’t pay most of them more than minimum wage.
    Are they being held captive as well because of our economic times, because there just isn’t enough good employment in the region or is it that they just don’t care as well.
    We all have short memories, when Sea World had to literally spend hundreds of thousands of dollars to get back their whale (from Marineland) because they were suspicious of the conditions this mammal was being subjected to. …
    I believe that the (former Marineland) employees that have stepped forward (with allegations of poor conditions for the animals at the park) need to be commended.

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  3. I have never and will never take my kids to visit a zoo, marine park, circus or rodeo. We feel closely connected to other animals and are greatly interested in their complicated lives. However, the only education to be received from such places is that the strong can (forcebly) do some pretty digusting things to the weak.

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  4. Everyone loves Marineland? Owner John Holer might consider a bit of history. It’s not trivial. It could inspire him to start a new business while simultaneously saving suffering marine animals. I semi-quote:
    The Royal Bethlem Hospital, London, established in 1247 and sometimes called Bedlam, is recognized as the world’s first and oldest institution to specialize in mental illnesses. For much of its history it was notorious for cruelty and inhumane treatment, hence the modern definition of “bedlam” meaning uproar and confusion. In the 18th century people used to go to Bedlam to stare at the lunatics. For a penny one could peer into their cells, view the freaks of the “show of Bethlehem” and laugh at their antics. Entry was free on the first Tuesday of the month. In 1814 alone, there were 96,000 such visits.
    People usually are perverse until enlightened. And I like to kill two birds with one stone. So why don’t you contact the notorious Niagara Health System, Mr. Holer? Perhaps its new supervisor, a wise philosopher-businessman, could arrange a franchise for you at his new psychiatric hospital ward near St. Catharines.

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    • It would be funny Dr Hogg if not true. Humans are sadistic creatures and seldom think of the effect their lust for “entertainment” has on those they are watching, animal or human. It goes back even to the Roman Forum and I’m sure far beyond that.
      Jackie, employees have been complaining, quiting and trying to convince Holer to remedy things for years but you must remember as I said earlier, this is a major draw and cash cow for NF and that tends to make the powers that be overlook a lot of transgressions. They are inhumane and cowards.

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  5. Very ironic that and MD complaining about the treatment of living creatures wants to “kill two birds with one stone”.

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  6. There’s a three-pronged approach that I suggested to John Holer a few years ago. One: stop capturing and breeding the animals. Two: Don’t replace them when die. Three: Add more roller-coaster or thrill rides. This transition would take years, but when the last animal is gone, that’s it. You then have true amusement park that doesn’t hurt anyone. Holer would be held as a hero (of sorts); someone who had a change of heart (whether he did or not, it’s good P.R.) and doesn’t cause the animals to suffer needlessly.
    It’s a win-win situation. No more animals and Holer still rakes in the cash.

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  7. The “bear-pit” alone is a bloody disgrace – a hundred bears (which are solitary animals in forests) begging for marshmallows – half of them with mutilated faces from fighting with each other.

    The animal trainer who resigned is a her – a bloodly hero. Someone had to expose this.

    Dan is right – it’s only a glorified amusement park – forget the animals and put in a few more rides.

    Except screw Holer as a “hero” – he’s another old fart hanging on to an income he doesn’t even need any more.

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  8. I feel sick every time that Marineland commercial comes on. It’s been a good number of years that I’ve believed animals should not be used for human entertainment & should not be held captive! I’m educating my 3 kids, aged 9, 7, & 5 that this is wrong. If you were to ask my little 5 year old where the whales & dolphins should be he will tell you they belong in the ocean, he’s only 5!! Most adults out there don’t yet feel that way. People need to start educating their kids, sit & watch the cove with them or the doc about the shark fin’s. My children will see whales, dolphins & other wildlife but it will be in the wild, where the beautiful creatures belong not at Marineland, African lion safari or a zoo!!

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  9. Fantastic article by the way!

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  10. Great article Dan! Lots of us appreciate for all you have done for the animals imprisoned at Marineland, as well as all you’ve done for animals under human bondage and exploitation. Eloquent and thought provoking. Best wishes to you.

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  11. Get back on site Dan.

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  12. Sure, I agree. Add some thrill rides, some walking parks, an IMAX theatre … and stop capturing animals and caging them for entertainment purposes. Send the existing animals to a sanctuary where they can live out their natural lives under the care of animal lovers and experts to assist them in enjoying their final years, while Marineland Park can become something else that people will still come to and pay to attend.

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  13. Excellent article! For me, the solution starts with education as soon as Kindergarten, mandatory to be continued throughout school years. Because if Little Johnny does not want to go there anymore, all these parks can close their doors or opt for fun like rides or waterparks.

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